Musky Innovations Pro Dawg - Clear Pro Dawgs have a jointed harness for flexibility, but with the strength of solid wire. They move erratically with lots of belly flash, and pad printed patterns get fish to notice. Flexible clear coat protects the paint and keeps their 3-D eyes intact. Learn More
Charlie Brewer's 1 Slider Grub - White This proven crappie killers boot tail produces strike-enticing vibration, even at ultra-slow speeds. Rig with a standard head or with a weedless Charlie Brewer Slider Head. Per 18. Length: 1. Colors: (003)Pearl, (005)Black/Chartreuse Tail, (006)Blue Learn More
Venom Salt Series Tube - Red For more than two decades, Venom has produced top-quality soft plastic baits that have long been the choice of fresh- and saltwater anglers alike. This series of 4 tubes takes Venoms famous action and teams it with a heavy salt and trigger scent coating Learn More
Z-Man Finesse WormZ - Red Salt-impregnated Finesse WormZ entice strikes when fish ignore other soft baits. ElaZtech construction makes them up to 10 times more durable than other plastic worms, allowing them to withstand the onslaught of repeated strikes. With a realistic look Learn More
Reaction Innovations Skinny Dipper - White A soft plastic bait you can rig for weedless performance to swim over grass beds or through submerged weeds by adding weight. The slender design and paddle tail generate vibrations big bass cant resist. You can also fish it on a Carolina rig to work Learn More
Gene Larew Bobby Garland Baby Shad - White The late Bobby Garland was a well-known fisherman renowned for the many unique soft-plastic bait designs to his credit. The Baby Shad is one of his designs that has proved deadly when fishing for big slab crappies. Its baitfish profile and tempting Learn More
Zoom Split-Tail Trailer - White Adding a trailer to a spinnerbait adds additional enticement and changes up your presentation. If the bass are biting slow, a split-tail trailer can make the difference between an unenthusiastic bump and a full-on strike. You also can use it to slow down Learn More
Berkley Gulp! Alive! Garlic Infused Floating Corn - White Shaped like real corn with the added enticement of infused garlic scent. The bait floats to keep it just off the bottom where fish wait to strike. For best results, use a No. 10 or smaller egg hook. Size: 2.3-oz. jar. Colors: (003)Fluorescent Yellow Learn More
Reaction Innovations Lil' Dipper - White Effective as a drop-shot bait, a swimming trailer or on a jighead. Lively action teams with tempting colors to entice strikes and the soft texture causes fish to hang on long enough to let you set the hook with confidence. A great lure for finessing Learn More
Big Bite Baits Warmouth - Red Rig this deadly sight-fishing bait to the side and during the retrieve, its unique side-swimming action replicates a bluegill in a feeding frenzy. Its legs and body are designed to have a natural gliding fall, one that refuses to twist or tangle your Learn More
Z-Man Scented PaddlerZ - Natural Boasting a segmented body and a thin paddle tail, the PaddlerZ can be fished in multiple presentations and is especially effective for slow rolling on a weighted, weedless hook. Incredibly lifelike and infused with 100% natural scents to entice strikes Learn More
Laker Paddle Bugs - Chartreuse Perfect for catching trout or panfish through the ice and in open water. When tipped with a meal worm its sure to become an ice-fishing staple. It can also be fished in open water for trout with a steady jigging retrieve. Per 6. Sizes: 1/16 oz. 1/32 oz. Learn More
Mann's 12 Jelly Worm - Red First introduced in 1967, Manns Jelly Worm remains the No. 1 selling worm of all time and for good reason. Manns Jellies helped Paul Elias claim the all-time BASS four-day weight record of 132-1/2 lbs. and serious anglers continue to use them to put more Learn More
Berkley Gulp! Killer Crawler - Orange Designed specifically for slow trolling, this soft bait features Gulp! scent attractant for additional enticement. Its hollow core teams with a natural ribbed texture for a realistic feel when a fish grabs hold. For best results, use with Mustads Slow Learn More