Musky Innovations Mag Double Dawg - Orange The Double Dawg has double tails for increased action, increased vibration and more hang time. Its large profile attracts the biggest fish, and side fins cause increased action, vibration and movement. It comes alive in the water. Features two 7/0 plasma Learn More
Big Bite Baits Warmouth - Red Rig this deadly sight-fishing bait to the side and during the retrieve, its unique side-swimming action replicates a bluegill in a feeding frenzy. Its legs and body are designed to have a natural gliding fall, one that refuses to twist or tangle your Learn More
Reaction Innovations Kinky Beaver - Red Fish-attracting action abounds and combines with a wide selection of colors to give your angling arsenal the ammo you need to target big fish. A ribbed body, teardrop appendages, two long antennae and two large-profile flappers with thick wedges Learn More
Musky Innovations UV Reflex Bull Dawg - Silver The Bull Dawg is a 100% soft-plastic lure with a balanced head that makes it swim down at a 45 angle on the fall and horizontally on the retrieve. The curly tail rocks the bait back and forth on the retrieve creating a motion that drives the big ones Learn More
Strike King KVD Fat Baby Finesse Worm - Red Collaboration with Kevin VanDam resulted in a premium blend of bass-catching ingredients that takes ultrasoft plastic, loads it with salt and adds Strike Kings exclusive coffee scent. The KVD Fat Baby Finesse Worm sports an oversized tail to allow more Learn More
Strike King Mr. Crappie Thunder Tube - Silver Strike King and Wally Marshall have teamed up to bring you the Mr. Crappie Thunder Tube. This soft, plastic lure is made with the highest-quality materials, and is sure to trigger big slab crappie into a feeding frenzy. Per 15. Size: 1-3/4. Colors Learn More
Cabela's Action Tail Fat Grub - White A plump, round body and large tail make this mouthwatering grub move exactly like the real thing. The larger profile is just the thing for attracting bigger fish. Per 10. Sizes: 3, 5. Colors: (001)White, (002)Chartreuse/Pearl, (003)Firetiger, (004)Lemon Learn More
Berkley PowerBait Rib Snake - Red A fluid-moving shape thats great for targeting large bass. Packed with PowerBait scent and flavor, so fish strike often and hold on longer. Ribbed design promotes scent release. Per 8. Size: 5-1/2. Colors: (002)Green Pumpkin, (021)Black/Blue Fleck Learn More
Musky Innovations Regular Double Dawg - Orange The Musky Innovations Double Dawg has double tails for increased action, increased vibration and more hang time. Its large profile attracts the biggest fish, and side fins cause increased action, vibration and movement. It comes alive in the water. Learn More
Big Bite Baits Real Deal Shad - Green Real Deal Shads unique tails kick in alternating movement when retrieved for natural swimming action. Perfect for rigging in a vertical presentation on a jighead or weighted hook. Sizes: 3, 4. Colors: (001)Shad, (002)Gizzard Shad, (003)Green Gizzard Learn More
Big Bite Baits Real Deal Craw - Red A realistic craw profile with shell pattern and texture fools even the most pressured fish. Choose from two actions keep the tails connected for a gliding action or split the tails for a swimming action. Size: 4. Standard colors (per 7): (001)Green Learn More
Z-Man Hard Leg FrogZ - White Get lively paddle-foot swimming action with the Z-Man Hard Leg FrogZ. All Z-Mans soft plastic baits are made of ElaZtech, which is 10 times stronger than traditional soft plastic. Resists nicks, cuts and tears. Boasts one of the highest fish-per-bait Learn More
Savage Gear 3D Craw - Red Air-filled claws and head cavity on the 3D Craw deliver flotation and natural underwater movement imitating crawfish, a favorite meal of many game fish. Iodine makes crawfish a staple meal for a big female bass egg development. Thats why these lures come Learn More
Kalin's Sizmic Grub - White Kalins Sizmic Grub combines a grub body with a swimbait tail. Its bulky ribbed body and rudder-like webbed paddletail are separated by a ball-like hinge that allows the tail to go to work. A complete mouthful for bass, big crappie, and even musky, pike Learn More
YUM Bad Jamma - Red Armed with twin curltails and a wide, ribbed body, YUMs Bad Jamma presents the right action and look to fool big bass. For shallow presentations, it can be Texas rigged and flipped, pitched and punched, or used as a big trailer for deeper waters. Per 12. Learn More