Cabela's RealImage HDS Minnow - Rainbow Cabelas RealImage Minnow with High Definition Series (HDS) technology delivers unsurpassed realism, that perfectly imitates a small minnow. Can be cast or trolled and works well on crappie, walleye, trout or and other gamefish. Per each. Sizes: 2 Learn More
Sbile Action First Pivot Frog - White Sebiles Action First Pivot Frog features an innovative Gravity Hook System that allows razor-sharp weighted hooks to move side to side for more realistic action. Teamed with a collapsible construction, these hooks produce reliable hooksets. Weighted Learn More
Megabass Vision 110 Jerkbait - Black Once a closely guarded secret, the Megabass Vision 110 Jerkbait has now become a staple among professional anglers and amateur fishermen alike. Packed with tournament-winning features, this slow-floating jerkbait drives game fish wild with its wide Learn More
Megabass Vision 110+ Jerkbait - Blue Engineered to surpass the depth of the original 110, the Megabass Vision 110+ is a midrange jerkbait that dives tournament-winning performance up to 3 ft. deeper. Longer than the original, yet its crafted to eliminate any motion-deadening water Learn More
Megabass Vision 110 Jr. Jerkbait - Clear Megabass has packed the tournament-winning features and lifelike actions of the wildly successful Vision 110 into the smaller frame of the Vision 110 Jr. Jerkbait. Just get this slow-floating jerkbait into the water, and its wide, erratic darting action Learn More
Musky Innovations Magnum Shallow Invader - White Hook monster pike and musky fish with the Magnum Shallow Invader by Musky Innovations. This oversized version of the Shallow Invader sports the same hybrid-lure combination of a hard plastic crankbait head with a soft plastic action body and tail to Learn More
Lucky Craft LVR D-7 Crankbait - White Lucky Crafts LVR D-7 Crankbaits sharp, lively action doesnt get tangled in the weeds. Body creates a smooth, supple movement right after the drop to attract bass hanging at the edge of weedbeds. Speed and falling posture provides optimal balance for a Learn More
Rapala Shadow Rap - Silver Rapalas Shadow Rap combines a slow sink with both horizontal action and a vertical fade to perfectly mimic a minnow in trouble, meaning you get more takes from lure-wise fish. Scale-textured body with X-Rap finish enhances visual realism. Kicks almost a Learn More
Rapala Shadow Rap Deep - Silver Rapalas Shadow Rap Deep combines a slow sink with both horizontal action and a vertical fade to perfectly mimic a minnow in trouble, meaning you get more takes from lure-wise fish. Scale-textured body with X-Rap finish enhances visual realism. Kicks Learn More
Jackall I-Prop 75 Jerkbait - Black Created for fishing multiple levels of water, the Jackall I-Prop 75 Jerkbait maintains a horizontal position for a realistic appearance that hungry fish wont be able to resist. Perfectly placed props keep it stable during underwater and produce Learn More
Rebel Tracdown Barbless Crankbait - Orange The #10 barbless hooks on Rebels Tracdown Barbless Crankbait keep fish on while being safer for the fish, angler and fishery. Realistic trout and minnow patterns flash with minimal light to call in fish. Slow sinking with a tight wobble are a deadly Learn More
Lucky Craft Moonsault CB-001 Crankbait - Black Designed for surface-running presentations in super-shallow water, Lucky Crafts Moonsault CB-001 Crankbait features a rounded shape and superior buoyancy that allows it to dive only as deep as 1 ft. below the waters surface. Pentagonal lip creates an Learn More
Lucky Craft Live Flashminnow 120 - White Deliver a suspending large body profile thats sure to capture the desire of hungry fish at 1- to 2-ft. depths with the Lucky Craft Live Flash Minnow 120. The first jerkbait in the Live Series to also feature a Lucky Craft weight transfer system, the Learn More
Lucky Craft Live Pointer 110BB - Black Covered in Lucky Gel, Lucky Crafts Live Pointer 110BB generates a smoother and stronger flow of water. Lucky Gel coating floats while remaining more durable than regular worm materials; without any effect on the lures posture or movement. Jointed bodys Learn More
Lucky Craft Live Pointer 110MR - White A completely jointed body gives the Lucky Craft Live Pointer 110MR a light side-to-side motion that imitates a fish swimming with the body and tail flowing back and forth. And the bodys flexibility gives you an increased hooking ratio when predatory fish Learn More