Livingston Lures Pro Ripper - Black Livingston Lures Pro Ripper is the first and only lipless crankbait that electronically emits sounds of injured baitfish as soon as it hits the water. A two-year battery powers a circuit board that sends electronic pulses to a speaker. Strategically Learn More
Rapala Balsa Xtreme Swimmer - Silver Rapala is renowned for the fish-catching excellence of its lures and is now setting the bar higher with its slow-sinking BX Swimmer. It combines the lively action of a balsa-wood lure with the nearly indestructible properties of copolymer material. These Learn More
Rapala Deep Tail Dancer - Silver Incorporating all the attributes that have made the original Tail Dancer such an overwhelming success, the new Deep model has an enlarged, extreme diving lip that plummets the lure to 30+ ft. with ease. No other Rapala goes this deep. Now you can take Learn More
Yo-Zuri Floating Mag Minnow - Red The built-in Magnetic Weight Transfer System of Yo-Zuris Floating Mag Minnow shifts for maximum casting distances and, once it hits the water, balances perfectly for natural swimming action. Perfectly mimics the tight wiggling action of a large baitfish. Learn More
Rapala Fat Rap Lure - Silver This bait has a well-earned reputation for taking finicky fish. When crankbait anglers encounter open water and wary fish, they reach for their rod and reel and tie on a Fat Rap. The tight swimming action of this balsa wood lure perfectly imitates the Learn More
Livingston Lures Dive Master Jr. - Chartreuse Livingston Lures Dive Master Jr. is the first and only crankbait that electronically emits sounds of injured baitfish as soon as it hits the water. A two-year battery powers a circuit board that sends electronic pulses to a speaker. Strategically placed Learn More
Drifter Tackle Pacemaker - Orange Designed by muskie guide Ty Sennett and made by Drifter, the Pacemaker is built to stand up to the most ferocious muskie strikes. Its solid-plastic body, through-wire construction, super-strong brass blade and three heavy-duty hooks are made for extreme Learn More
Rapala X-Rap Deep - Silver A deep-diving version of the X-Rap. The lip design rockets it down to a depth of 6-15 feet. Its aggressive darting action and rattling is every bit as enticing as the original. Cast the X-Rap, and the new lip design rockets it toward the bottom, then rip Learn More
Yo-Zuri Mag Darter - Green The built-in Magnetic Weight Transfer System of the Yo-Zuri Mag Darter shifts for maximum casting distances and, once it hits the water, balances perfectly for natural swimming action. Mimics injured baitfish with tight-rolling and left-to-right darting Learn More
Bandit Lures Series Crankbaits - Red With their compact, shad-shaped bodies and fish-attracting internal rattles, Bandit Lures Crankbaits are some of the most popular lures with veteran anglers across America. The high-impact plastic bodies are crafted under extremely tight tolerances Learn More
Cabela's Scuttle Shad - White A deadly trolling bait, Cabelas Scuttle Shad Crankbait imitates young-of-the-year baitfish. Works well over shallow cover and is extremely effective as a lead-core trolling bait. Suspending with rattle for lifelike action. The 2-inch model features a pin Learn More