Rebel Crickhopper 1-1/2 - Green Looking forward to summer when the crickets and grasshoppers are out in force. Just toss one of these lifelike imitations into the water, twitch it on the surface and get ready for major action. It's also great for cranking just below the surface. Dives Learn More
Rapala X-Rap SubWalk - Silver Darting and gliding just under the surface, the SubWalk goes where topwater lures and crankbaits can't go. By using a walk-the-dog action, it skitters less than two feet under the surface, where baitfish are often pursued. Lateral tail fin adds stability Learn More
Cabela's Pork Chop Crankbait - Red Targets fish lurking at specific depths. Featuring multiple lip styles, this series has four running depths to target specific structure while maintaining the same profile and superior action. Available in a variety of forage-based patterns for lifelike Learn More
Rapala Ultra Light Crankbait - Gold Big action in a small bait, Rapalas Ultra Light Crankbait delivers enticing wobbling and rolling. The buoyant body easily backs out of cover when paused and is weighted for extra casting distance. Details like the diving lip design, external scales and Learn More
Lucky Craft LV RTO 150 Lipless Crankbait - Blue Lucky Crafts LV RTO 150 lipless crankbait is built with a shimmy fall so when it falls it produces a shimmy action irresistible to bass. Its wide, flat head creates a strong wobbling action on retrieves. Perfect for weedy areas and along structures. #4 Learn More
Berkley Pitbull 5.5 - Silver Berkleys Pitbull 5.5 features a stout body with a square bill that produces an erratic action to maximize predator-attracting flash. Bounces off structure, reducing hangups. Buoyant design. Fast-piercing Berkley Fusion 19 hooks. Dives between 3 and 6 ft. Learn More
Zoom Baby Brush Hog - Gold The Baby Brush Hog is a killer bait for flippin and pitchin especially in thick cover. This smaller version of the original Brush Hog features the same arm and leg action but in smaller profile. Soft and salty plastic gives a natural texture and flavor. Learn More
Strike King Rage Tail Grub - Red A special tail design gives Rage Tail grubs superior fish-enticing action. Put one on a jig for a highly effective presentation option thats devastating on walleyes, bass and other game fish. Per 10. Size: 4. Colors: (018)Watermelon Red, (032)Smoke Blue Learn More
Z-Man Finesse T.R.D. Stick Bait - Orange Draw the attention of finicky fish with the Z-Man Finesse T.R.D. Stick Bait. Its soft, durable ElaZtech construction creates a realistic feel that makes fish hang on longer. Pair it with the Finesse ShroomZ jig for Ned rig fishing. Great for beginning Learn More
Northland Reed-Runner Spinnerbait - White Reel your next big catch from the weeds with the Northland Reed-Runner Spinnerbait, the ultimate weapon for bass and pike anglers. Molded with a premium blood-red Lip-Stick hook to trigger feeding instincts. Super-stainless, tangleproof R bend wire frame Learn More
Brad's Wobbler - Silver As one of the top-producing lures in the Pacific Northwest, Brads Wobbler delivers a frantic back-and-forth action that is a sure-fire fish magnet. Bendable seams allow for tunable action. Great for fishing tidal rivers, bays, lakes and the ocean. For Learn More
Heddon Super Spook - Clear Often imitated, impossible to duplicate, the Super Spook is just as deadly as the original Zara Spook introduced decades ago. Oversized eyes and the trademark walk-the-dog action make everything from bass to redfish attack with a vengeance. Fish dont Learn More
Spro Bronzeye Popper - Red Lure bass out of thick cover with the irresistible prospect of an easy meal. The loud popping action and flashing bronze eyes are an instant attention-getter for fish on the prowl in heavy weeds and densely vegetated shorelines. Specially designed Learn More
Cabela's RealImage HDS Swimbait - Brown HDS technology and lifelike swimming action make this lure one of the most realistic on the market. It slowly sinks to target submerged structures and is weighted to run at 2-3 ft. on the retrieve. A slow swimming action makes it a prime target for Learn More
Strike King Silent Red Eye Shad Designed by Strike King's national pro-staff team, the Red Eye Shad is one mean, lipless crankbait. With amazing action, awesome paint jobs and 3-D eyes, this little guy gives you some great action sure to make fish go wild especially when its free Learn More