Cabela's Fisherman Series Shallow Suspending Rad Shad - White The same lifelike design as our Rad Shad, but built to target the 4-ft. to 8-ft. strike zone with its great action and aggressive wobble. Rigged with quality Matzuo hooks. Sizes: 2-3/8, 3/16 oz. 2-3/4, 1/4 oz. Colors: (001)Pearlescent, (002)Glass Purple Learn More
Lucky Craft Kelly J Prop Bait - Black A deep profile and two water-churning props (one fore and one aft) give this attention-grabbing topwater lure the look and sound of an aggravated baitfish. Floats with its head angled slightly above the waterline for plenty of splash on fast retrieves. Learn More
Livetarget Smelt - Silver A dead-on duplicate to the color, profile and action of a rainbow smelt. Internal weights increase casting performance and emit a low-frequency rattle to draw predators in. Per each. Sizes: 2-34 , 38 oz. 3-5/8 , 12 oz. 4-12 , 58 oz. Models: Deep Runner Learn More
Rapala Glass Shad Rap - Black Molded from translucent high-impact plastic with a reflective foil insert, the Glass Shad Rap from Rapala puts out an incredible prismatic flash to draw fish in close. The plastic body creates a slightly different wobble than the original balsa model. Learn More
Strike King KVD Series Crankbait - Gold Designed by four-time BassMaster Classic Champ Kevin VanDam, Strike Kings KVD Series Crankbait provides strike-triggering action for power fishing in 2 ft. to 6 ft. of water. Square bill and erratic wandering action entice fish to strike. It silently Learn More
X-Calibur Alton Jones Xcs100 Series - Clear Endorsed by professional angler Alton Jones, this crankbait targets skittish bass feeding in shallow, clear water. The paddle-lip design gives this bait a half-roll wobble that bounces off cover to call out the big ones. Tx3 in-line hooks ride up against Learn More
Cabela's Pork Chop Crankbait - Red Targets fish lurking at specific depths. Featuring multiple lip styles, this series has four running depths to target specific structure while maintaining the same profile and superior action. Available in a variety of forage-based patterns for lifelike Learn More
Strike King Pro-Model Silent Crankbait - Clear Featuring chip-resistant finishes and lifelike 3-D eyes, the Pro-Model Series crankbaits are a durable, lethal companion to any anglers tackle box. Now available in a silent model, these rattleless cranks provide a more subtle approach for spooky fish. Learn More
Spro Bronzeye Baby Pop - Red The loud popping noise and flashing bronze eyes are an instant attention-getter for fish on the prowl in heavy weeds and densely vegetated shorelines. Specially designed Gamakatsu two-prong hooks ensure solid hookups. Size: 2, 1/4 oz. Colors Learn More
Lindy River Rocker Crankbait - Silver The River Rockers curved profile and streamlined shape produce an exaggerated, wide rocking wobble that draws toothy strikes and runs true even during high-speed trolling. Versatile crankbait can be cast, flat-line trolled, or used with downriggers, but Learn More
Cabela's RealImage HDS Floating Shad - Red A floating, shad-profile lure that dives down to 15 ft. when trolled. A tight-wobbling action and ultrarealistic HDS color scheme trigger the feeding instincts of nearby predators. High-Definition Series (HDS) technology delivers unsurpassed realism. A Learn More
Cabela's RealImage HDS Walleye Runner - Red A deep-diving lure that targets bottom structure and deep water where big walleyes like to hang out. These lures feature Cabelas innovative High-Definition Series (HDS) technology to deliver unsurpassed realism. A special printing process transfers an Learn More
Cabela's RealImage HDS Snake Head Minnow - Blue A long, slender profile and small lip produce a tight wobble that mimics a minnow. Equally effective when cast or trolled. The action teams with HDS realism to entice slashing strikes. High-Definition Series (HDS) technology delivers unsurpassed realism. Learn More
Cabela's RealImage HDS Swimbait - Brown HDS technology and lifelike swimming action make this lure one of the most realistic on the market. It slowly sinks to target submerged structures and is weighted to run at 2-3 ft. on the retrieve. A slow swimming action makes it a prime target for Learn More
Cabela's RealImage HDS Rip-N-Shad - Natural Engineered to rip through structure with a tight wobble and fish-attracting rattle to draw fish in. These lures feature Cabelas innovative High-Definition Series (HDS) technology for unsurpassed realism. A special printing process transfers an actual Learn More