Storm Live Kickin' Minnow - Silver Fool the fish with this ultralifelike swimbait that features a natural profile and realistic action thanks to the multisegmented body and holographic insert. Soft PVC material encourages fish to hold on, yet retains its shape and durability with a Learn More
Savage Gear 3-D Pike - (001)Pike Ultrarealistic looks based on 3-D scans of live pike will give you a lifelike appearance for an edge on predatory pike and muskie. Savage Gears 3-D Pike sports intricate fin and facial details that entice fish to bite, even in clear water. Line-thru Learn More
Storm WildEye Live Baby Bass - (004)Baby Bass Storm WildEye Live Baby Bass lures are so realistic you will want to keep them in your livewell. Internally weighted bodies give them a lifelike action that makes fish strike. 3-D holographic WildEye eyes add to the succesful imitation. Holographic flash Learn More
Mizmo Big Boy Tube - Red With its versatile, soft plastic design, the Big Boy tube performs from the surface to the bottom, in deep and shallow waters, year-round. Open to an anglers individual fishing style and creativity, the elite plastic used for this bait contains a healthy Learn More
YUM CrawBug - Red Youre sure to whet the appetite of hungry bass when your YUM CrawBug passes by. Designed with amazingly realistic 3-D details, this lure will get the job done whether you flip it, rig it or jig it. Hollow body and super-soft texture combine to perfectly Learn More
Z-Man MinnowZ Z-Man MinnowZ are an effective, universal baitfish imitation. Popular inshore saltwater bait for redfish, trout, snook and flounder due to durability and action. The MinnowZ are also superior smaller swimbait for rigging on a jighead, as a swim jig Learn More
Zoom Salty Centipede - Green This straight-bodied bait sports a realistic feel and action that fish wont pass up. Each is salt-impregnated for extra bite-holding power. Its effective with Carolina, splitshot or finesse rigs in open water. Per 20. Size: 4. Colors: (542)Green Pumpkin Learn More
Southern Pro Lil' Hustler Sparkle Tube - White These are the hottest tubes in crappie fishing. Southern Pro Lil Hustler Sparkle Tubes are made with cooked-in minnow scent. Jigheads sold separately. Choose from the best selection of stringer-filling colors offered anywhere in the country. Per 25. Learn More
Storm WildEye Live Gizzard Shad - Olive The WildEye Live Gizzard Shad has realistic body shape and color patterns, and is backed up with 3-D holographic swimming flash foil and a tough yet soft outer body. Weighted internally, it has life-like swimming action for higher success rates. Each Learn More
Berkley PowerBait Pro Twitchtail Minnow - White Doused in Berkley PowerBaits signature scent and flavor formula, the Pro Twitchtail Minnow has an enticing action with taste and scent to boot for hooking wary fish. Minnow design is irresistible to predatory fish. Pro-designed colors add an attracting Learn More
Southern Pro Lil' Hustler Tube - White Southern Pro Lil Hustler Tube is the hottest tube known to the crappie-fishing world. Made with cooked-in minnow scent thats irresistible to crappies. Choose from the best selection of stringer-filling colors offered anywhere in the country. Per 25. Learn More
Storm WildEye Live Yellow Perch Natural color patterns, shapes and holographic 3-D eyes make the WildEye Live Yellow Perch a realistic, strike-enticing bait that predator fish cant resist. Rigged with a VMC needle-point back hook and a treble belly hook. Per 3. Sizes: 2, 3/16 oz. 3 Learn More
6th Sense Core-X Swimbait - Blue Featuring hand-painted lifelike color schemes, 3-D eyes and a realistic swimming action, the 6th Sense Core-X Swimbait fools even the wariest fish. Hollow-belly design and unique wall thickness produce a vibrating, swimming action that imitates a fleeing Learn More
Storm WildEye Live Bluegill - (001)Bluegill Storm WildEye Live Bluegill lures are so realistic you will want to keep them in your livewell. Internally weighted bodies give them a lifelike action that makes fish strike. 3-D holographic WildEye eyes add to the successful imitation. Holographic flash Learn More
Musky Innovations Pro Dawg - Clear Pro Dawgs have a jointed harness for flexibility, but with the strength of solid wire. They move erratically with lots of belly flash, and pad printed patterns get fish to notice. Flexible clear coat protects the paint and keeps their 3-D eyes intact. Learn More