Jackall Clone Fry - Silver A lethal finesse bait that gets finicky fish to strike even when other lures arent producing. An ultrarealistic profile and incredible detail team with a tail that produces enticing vibrations to trigger feeding instincts in predators. This bait is Learn More
Zoom Horny Toad - White When reputations and prize money are on the line, professional anglers use Zoom products. The realistic feel and action trigger predatory instincts in fish like no other plastic bait. Each is salt impregnated for extra bite-holding power. Horny Toad is a Learn More
Berkley Gulp! Nemesis - White Featuring water-activated Gulp! scent, Berkleys Gulp! Nemesis attracts fish from long distance, while the Gulp! flavor ensures they bite harder and longer so you can maximize hookups. Minnow body with curled tail catches the attention of predators. Size Learn More
Storm WildEye Live Yellow Perch Natural color patterns, shapes and holographic 3-D eyes make the WildEye Live Yellow Perch a realistic, strike-enticing bait that predator fish cant resist. Rigged with a VMC needle-point back hook and a treble belly hook. Per 3. Sizes: 2, 3/16 oz. 3 Learn More
Storm WildEye Live Sunfish - Natural Little sunfish are a favorite food source for a wide range of predatory fish. And nothing duplicates those irresistible meals better than these realistic, lifelike baits. Each has a secure I-bolt system of holographic WildEyes for the little extra Learn More
Savage Gear 3-D Hard Eel - Orange Savage Gears ultrarealistic 3-D Hard Eel is based on a 3-D scan of an actual eel and combines the action of a soft bait with the durability of a hard bait. Comes with two replaceable tails a small tail that gives the bait a side-to-side darting action Learn More
Trigger X Aggression Flappin' Craw - Red It delivers great, lifelike action for jigging or running as a trailer. Claws rise at rest and the tail kicks on retrieve. These Bio-salt-infused soft baits are enhanced with a precise blend of Ultrabite Aggression Pheromones that mimic the natural Learn More
Zoom U-Tail Worms - Red This popular soft plastic simulates the look and feel of a worm to trigger the predatory instinct in fish. Each is salt-impregnated for extra bite-holding power. Per 20. Size: 6. Colors: (022)Pumpkin, (041)Red Shad, (078)Pumpkin/Chartreuse, (202)Junebug Learn More
Suick Lures Shack Attack Suzy Sucker - Gold A classic from Suick Lures, the Shack Attack Suzy Sucker is first lure to feature an external breakaway rigging system. Specifically made to withstand the sudden and ferocious attack of the muskie, this suckerfish lure allows the hooks to break free from Learn More
Berkley Gulp! Minnow Grubs - White Combine a natural scent and taste, a lifelike body and fish-shaped head and curly tail for flickering and fluttering action, and you have a deadly new super bait. Berkley's new Gulp! Minnow Grub incorporates Berkley's innovative Gulp! fish-attracting Learn More
Zoom Ultravibe Speed Craw - Green When reputations and prize money are on the line, professional anglers use Zoom. The realistic feel and action trigger predatory instincts in fish like no other plastic bait. Each is salt-impregnated for extra bite-holding power. Lifelike claws and legs Learn More
Berkley PowerBait Pro Twitchtail Minnow - White Doused in Berkley PowerBaits signature scent and flavor formula, the Pro Twitchtail Minnow has an enticing action with taste and scent to boot for hooking wary fish. Minnow design is irresistible to predatory fish. Pro-designed colors add an attracting Learn More
Tightlines UV Crappie Grub - White Visibility triggers predatory instincts and these grubs are easier for fish to see in deep, dark water. They have a nano-infused finish that reflects UV light like natural prey, increasing their visibility up to 80% compared to grubs without the finish. Learn More
Zoom Ultravibe U-Tale Worms - Red With the realistic look and action of a worm, the Ultravibe U-Tale Worms trigger the predatory instinct. Each is salt-impregnated for extra bite-holding power. Per 15. Size: 5-3/4. Colors: (021)Red Bug, (181)Watermelon Seed, (542)Green Pumpkin Learn More