Strike King Pro-Model Crankbaits - Orange A staple in any bass fishermans tackle box, these crankbaits feature lifelike 3-D eyes and are designed for maximum castability. Pro models are capable of targeting bass in any situation. Sizes: Series Mini 3: 3/16 oz., dives to 6 ft. (1-5/8) Series 1XS Learn More
Suick Red Hot Muskie Thriller This lure lives up to its name by simulating the natural movement of a wounded baitfish. Blood-red hooks and realistic 3-D eyes give the lure a hunger-inducing look. This classic jerkbait shape moves through the water imitating a fish to seize the Learn More
Storm Original Deep Jr. Thunderstick - Gold With a realistic swimming action, a scaled finish that maximizes flash and 3-D holographic eyes, the Storm Original Deep Jr. Thunderstick presents aquatic predators with a tempting target. Use the speed of your trolling or retrieve to run this lure at Learn More
Bomber Fat Free Guppy Crankbait - White This flat-sided deep Bomber Fat Free Guppy Crankbait is sure to land you lots of big-mouth beauties with its tight action, easy retrieve and realistic 3-D eyes. A revolution to the crankbait market when it was first introduced, the Fat Free Guppys Learn More
Rapala X-Rap Jointed Shad - Silver Sometimes all it takes to stir up sluggish fish is just a little bit of extra action. With its jointed body, this bait produces an exaggerated motion when cast or trolled that triggers finnicky fish to strike. The near-neutral buoyancy with a slight rise Learn More
Spro Dean Rojas Bronzeye Frog and Bronzeye Frog Jr. - Red Part of the Dean Rojas Signature Series, the Bronzeye Frog is the perfect size and style to fish in heavy cover or in open water. The frog is designed to cast long distances and land on its belly every time. Made with only the most enticing of colors. Learn More
Storm Wiggle Wart Lure - Silver With its distinctive crayfish-mimicking wiggle, dinner-bell rattle, irresistible eyes and lifelike colors, this Wiggle Wart Lure by Storm is sure to get every fishs attention as soon as it hits the water. Just as it always has, the Storm Wiggle Wart Learn More
Strike King Red Eye Shad Strike Kings tournament-tested Red Eye Shad is one mean, lipless crankbait. Incredible action, 3-D eyes, free-floating rattles, awesome paint jobs and premium VMC hooks. Comes in a wide variety of patterns to match forage. Per each. Sizes: 1/2 oz., 1/4 Learn More
Mann's Baby 1-Minus Elite Series Crankbaits - Black The world-famous shallow-darting Baby 1-Minus baits are out in a new series sure to please traditional bass fishermen. Features the same great fish-catching performance of the original, but in brand new colors and finishes that will attract more than Learn More
Cabela's Fisherman Series Chuck-It Frog Jr. - White The Chuck-It Frog Jr. is the ideal style and size to be fished in anything from open water to the heaviest cover. The design allows the Chuck-It to be thrown or pitched long distances so it can reach the hard-to-get-to places, and fish, that other baits Learn More
Rebel Trac-Down Minnow - Black Featuring large, 3-D eyes and realistic color patterns, these lethal lures sink at a consistent rate to target specific depths. Dives 0 to 3 ft. on retrieve. Per each. Imported. Sizes: TD10 3-1/2, 3/8 oz. TD49 1-5/8, 3/32 oz. TD50 2-1/2, 5/32 oz. Colors Learn More
Strike King Pro-Model Silent Crankbait - Clear Featuring chip-resistant finishes and lifelike 3-D eyes, the Pro-Model Series crankbaits are a durable, lethal companion to any anglers tackle box. Now available in a silent model, these rattleless cranks provide a more subtle approach for spooky fish. Learn More
Rapala Ultra Light Minnow - Silver Hand-tuned and tank tested for true running perfection and strike-provoking action, Rapalas Ultralight Minnow naturally wobbles and rolls with a unique lip design. Weighted body increases casting distance and slows sinking for more control. Top-grade VMC Learn More
Rapala Ultra Light Shad - Silver Small in size. Big in fishability. Weighted for extra casting distance, Rapalas Ultra Light Shad runs true even at high retrieve speeds with a rolling swimming action and slow sinking on the pause. Details like the swimming lip design, external scales Learn More
Rapala X-Rap Pop - Silver Its arched body and deep-cupped lip triggers a kerplunk-pop splash with the slightest twitch, making this topwater X-Rap an easy, attractive target for aggressive fish. Internal Long Cast System delivers maximum distance for prospecting and extended Learn More